News · industry — By WATMM Desk —

BMG and Concord are now one company: a new independent heavyweight, and one fewer bidder

BMG and Concord completed their combination on 1 Sep 2026, creating a company with more than four million works, $2.2 billion in pro forma revenue and a target to grow profit far faster than sales. For artists and songwriters, scale may bring investment, but it also removes one of the few large buyers that wasn't a major.

Key facts

  • What happened: Bertelsmann and Great Mountain Partners completed the combination of BMG and Concord on 1 Sep 2026, after every relevant competition authority approved it. The deal was first announced on 28 Apr 2026.
  • How: the combined company trades as BMG, is 67% owned by Bertelsmann and 33% by affiliates of Great Mountain Partners, who received a one-time cash payment of $1.16 billion. Apollo is putting in about $1.25 billion for a minority interest in part of the rights portfolio.
  • Why it matters: the company says it will make $2.2 billion in revenue and $730 million in adjusted EBITDA in 2026, and is aiming for more than $2.5 billion in revenue at $1.2 billion EBITDA. Profit is meant to rise much faster than revenue, and creators should ask where that margin comes from.

BMG and Concord completed their combination on 1 Sep 2026, four months after announcing it on 28 Apr. The April release expected the deal to close in the fourth quarter. It closed early, once all relevant competition authorities had approved it. The result trades under the BMG name and calls itself an independent. It is also big enough that Variety called it "basically the fourth major".

What was actually agreed?

The combined company is 67% owned by Bertelsmann and 33% by affiliates of Great Mountain Partners, the New Haven investor that has backed Concord since 2006. Those affiliates received a one-time cash payment of $1.16 billion. Neither company disclosed a total price. Variety reported that sources put the deal at between $6.6 billion and $7 billion.

Bob Valentine, previously Concord's CEO, now runs the business. Thomas Coesfeld, previously BMG's CEO, is chairman. Global headquarters move to Nashville, with Berlin as the European base. The board has five seats: three for Bertelsmann, one for Great Mountain Partners and one for Concord founding partner Steve Smith.

There is a third investor that is easy to miss. Bertelsmann says it is raising about €1.1 billion ($1.25 billion) in equity from Apollo, which is taking a minority interest in "part of BMG's rights portfolio". The money is meant to refinance and repay the two companies' outstanding asset-backed securities (ABS) debt. In other words, some songs now sit in a pool partly owned by an asset manager, one level below the parent company.

How big is it?

At announcement, BMG said it represented more than three million songs and recordings, and Concord said it had a catalogue of 1.3 million works and "more than 125,000 artists and songwriters". Together they now claim more than four million works across publishing, recorded music, theatrical rights, distribution, and film and TV.

The numbers that matter more are financial. The company expects pro forma revenue of $2.2 billion and adjusted operating EBITDA of $730 million in 2026. BMG's closing release adds a mid-term target: revenue above $2.5 billion at EBITDA of $1.2 billion.

Do the maths. Today's margin is about 33% (730 ÷ 2,200). The target is up to 48% (1,200 ÷ 2,500). EBITDA would rise by about 64% while revenue rises by as little as 14%. Bertelsmann said in April that some of this growth would come "through further investment" as well as organically, which points to more acquisitions, so not all of it has to come from squeezing the existing business. Even so, a company planning to take a much bigger share of every dollar it earns has three main levers: cut costs, change the mix towards rights it owns outright, or pay creators a smaller share.

Both companies were already suing Anthropic

One overlap has had little attention. Concord, with Universal Music Publishing Group and ABKCO, sued Anthropic in October 2023 in a case covering 499 works. In January 2026 the same group brought a second, larger case covering more than 20,000 songs and seeking more than $3 billion. Anthropic has moved to dismiss parts of that second case, with a hearing set for 4 Nov in San Jose. Separately, BMG filed its own suit on 17 Mar 2026 over 493 compositions, and asked for it to be heard by the same judge.

So two of the publishers suing Anthropic over lyrics now share an owner. Neither release says how the cases will be run from here. But the logic of the merger is visible in Coesfeld's own words: he describes BMG as positioned to benefit from investment in rights "particularly in the age of AI". A larger catalogue is a stronger hand in court, and a more valuable one to license to AI companies once the cases settle.

What changes for artists and songwriters?

BMG says existing client and partner relationships "continue without interruption". Your contract doesn't change because your counterparty did. What can change is who handles your account, how fast queries are answered, and what the new owner wants from a catalogue it has paid for.

If you're signed to either company, three things are worth doing now:

  • Find your statement contact. Mergers move staff and systems. Note who handles your royalties today, and keep copies of recent statements in case the next ones look different.
  • Read your term and reversion clauses. Know when your rights revert, or when you can audit, before a busy integration team has to remind you.
  • Ask about AI licensing. If BMG licenses its catalogue to AI developers, ask how your writer share of that income will be calculated and whether you'll be asked first.

What we think

Scale isn't automatically bad for creators. A bigger independent can pay advances that a smaller one can't, and it has more weight with streaming services and in court. Both companies sell themselves on service to creators, with BMG citing a "creator-first philosophy", and the merged company says that won't change.

The cost is competition. Before 1 Sep, a songwriter shopping a catalogue or an admin deal had two large non-major buyers to play off against each other. Now there is one. Add Universal's acquisitions of Downtown and PIAS and the Kobalt and Primary Wave combination that Variety reported in April, and the "independent" middle of music publishing is shrinking into a handful of very large owners. Fewer bidders usually means lower prices for sellers, and here the sellers are artists.

The margin target is the detail to watch. Moving from about 33% to as much as 48% is an ambitious plan, and the first places to look for it are royalty rates on new deals, service levels for smaller clients, and how AI licensing income is split. Bertelsmann and its partners are entitled to want a return. Artists are entitled to ask, before they sign, how much of that return is coming out of their share.

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