Learn — By WATMM Desk —
Recipe: release an independent single in 14 days
A day-by-day plan from final master to release day for an independent single, using a distributor. Every step has a time and a cost, with distributor prices as seen on 26 Oct 2026.
Key facts
- Spotify asks you to deliver music at least 7 days before release so its editors have time to listen; pitching an unreleased song at least 7 days ahead gets it onto followers' Release Radar.
- DistroKid plans seen on 26 Oct 2026: Musician \$24.99, Musician Plus \$44.99, Ultimate \$89.99 a year.
- TuneCore India seen on 26 Oct 2026: a single costs ₹1599 per release, or Rising Artist is ₹1599 a year, before GST.
What you get: a single live on streaming services 14 days after you finish the master, pitched to Spotify's editors in time to count.
What it costs: one distributor fee, from about ₹1,600 or $25, plus your own time. Prices below were seen on 26 Oct 2026 and change often; check them before paying.
The one hard deadline: Spotify says to deliver your music at least 7 days before release so its editors have time to listen, and says that if you pitch an unreleased song at least 7 days before release, it will be added to your followers' Release Radar playlists. Everything below is built around clearing that line with days to spare.
The 14 days
- Day 1: lock the master and the metadata (2 to 3 hours, free). Final WAV, song title, artist name spelled exactly as on your existing profiles, featured artists, songwriter and producer credits, explicit or clean. Changing any of this after upload is what slows releases down.
- Day 1 to 2: make the cover art (2 to 4 hours, free if you make it). Use art you own outright. Read your distributor's art rules before you design, not after.
- Day 2: pick a distributor and pay (30 minutes, from ₹1,599 or $24.99). On 26 Oct 2026, DistroKid listed Musician at $24.99 a year, Musician Plus at $44.99 and Ultimate at $89.99. TuneCore India listed a pay-per-release Single at ₹1599, or yearly plans from ₹1599 (Rising Artist) to ₹4499 (Professional), with GST added at checkout. For one single, TuneCore India's per-release price and DistroKid's cheapest yearly plan are close; if you plan more releases this year, the yearly plan wins.
- Day 2 to 3: upload with a release date of Day 14 (1 hour, included). Set the date yourself rather than "as soon as possible", so you control the pitch window.
- Day 3 to 6: wait for the distributor to deliver (no work, free). Neither pricing page gives a delivery time, so treat this as buffer. If the release is rejected, this is where you fix it.
- Day 6: claim or check your Spotify for Artists profile and pitch (1 hour, free). You can pitch one unreleased song at a time, and only someone with Admin or Editor access can submit the pitch, Spotify says. Day 6 leaves 8 days, clearing the 7-day line.
- Day 7 to 13: tell people (30 minutes a day, free). Pre-save link, a short clip, a message to anyone who has played your music before. Keep it small and direct.
- Day 14: release day (1 to 2 hours, free). Check the song is live and linked to the right profile, then share the real link. Once it is live it can no longer be pitched, so there is no second chance at the editorial pitch for this song.
Total: about 15 to 20 hours of your time over two weeks, and one distributor fee.
What we think
The 14 days are not for marketing; they are insurance. The step that sinks most fast releases is not the music but a wrong artist name or a rejected cover found two days before release, with the 7-day pitch line already gone. So the plan front-loads the boring parts on Days 1 and 2 and leaves an empty buffer in the middle on purpose.
On price, don't overthink the few hundred rupees between distributors for one song. The cost that matters is the one you can't see on a pricing page: how easy it is to fix metadata, and what is taken from your royalties later. Read that part of the terms before you choose.
Sources
- Pitching music to playlist editors, Spotify (primary source). Accessed 26 Oct 2026.
- DistroKid pricing, DistroKid (primary source). Accessed 26 Oct 2026.
- TuneCore India pricing, TuneCore (primary source). Accessed 26 Oct 2026.
Researched with AI assistance, written and checked by WATMM Desk.