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    <title>Roblox is not the new SoundCloud, and producers should not treat it as one</title>
    <link>https://wearethemusicmakers.co/opinion/roblox-is-not-the-new-soundcloud-counter-take</link>
    <description>Overtune&#39;s beat-battle game on Roblox is getting a celebrity-producer push. The case that game platforms are where the next producers start is a good one. Here it is put fairly, and where we think it breaks.</description>
    <pubDate>Fri, 06 Nov 2026 03:30:00 GMT</pubDate>
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    <title>Overtune gives Hit-Boy a whole season in its Roblox game Beat Battle</title>
    <link>https://wearethemusicmakers.co/news/2026/11/overtune-hit-boy-season-roblox-beat-battle</link>
    <description>Overtune&#39;s Roblox game Beat Battle has launched a season built around Hit-Boy, with 10 tracks from his 2026 album, their stems and virtual merch. The game says it reached more than a million players within weeks of a quiet summer launch.</description>
    <pubDate>Sun, 01 Nov 2026 04:30:00 GMT</pubDate>
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    <category>roblox</category><category>games</category><category>remixing</category><category>stems</category><category>overtune</category>
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    <guid>https://wearethemusicmakers.co/news/2026/11/roblox-steal-an-egg-jonas-brothers-concert</guid>
    <title>Jonas Brothers booked a Halloween concert inside Roblox hit Steal An Egg</title>
    <link>https://wearethemusicmakers.co/news/2026/11/roblox-steal-an-egg-jonas-brothers-concert</link>
    <description>The Jonas Brothers were scheduled to play a virtual Halloween show on 31 October inside Steal An Egg, a Roblox game that launched in late July and has passed 9.7bn visits. It follows the same pattern as Bruno Mars in Steal A Brainrot and BBNO$ in +1 Speed Keyboard Escape. Big audiences, but rented ones.</description>
    <pubDate>Sun, 01 Nov 2026 03:30:00 GMT</pubDate>
    <dc:creator>We are the music makers</dc:creator>
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