We are the music makers https://wearethemusicmakers.co/latest Music tech and AI in music: the news that matters, what we think about it, and a directory of the tools. en-us Sat, 24 Oct 2026 06:30:00 GMT https://wearethemusicmakers.co/learn/pre-save-campaigns-explained Pre-save campaigns explained: how they work on Spotify and Apple Music, and what the evidence says https://wearethemusicmakers.co/learn/pre-save-campaigns-explained A pre-save lets a fan add a release to their library before it exists, so it lands there on release day. Spotify and Apple now offer this natively for albums and EPs, third-party links still fill the gap for singles, and the only hard evidence that pre-saves help comes from the platforms themselves. Here is how each route works and what we would actually do. Sat, 24 Oct 2026 06:30:00 GMT We are the music makers release-strategypre-savespotifyapple-musicworkflows https://wearethemusicmakers.co/news/2026/08/spotify-release-week-countdown-pages-pre-saves-canvas Release-week setup on Spotify: Countdown Pages, pre-saves and Canvas, with a four-week checklist https://wearethemusicmakers.co/news/2026/08/spotify-release-week-countdown-pages-pre-saves-canvas Spotify's Countdown Pages give an album or EP a pre-save page, countdown videos and a push notification on release day, but only if you clear 3,000 monthly active listeners and deliver early. Here is who qualifies, what fans see, how Canvas fits in, and a week-by-week checklist. Tue, 11 Aug 2026 04:30:00 GMT We are the music makers workflowsspotifyrelease-strategypre-savecanvas