We are the music makers https://wearethemusicmakers.co/latest Music tech and AI in music: the news that matters, what we think about it, and a directory of the tools. en-us Sun, 02 Aug 2026 04:30:00 GMT https://wearethemusicmakers.co/news/2026/08/apple-music-dolby-atmos-spatial-bonus-worth-it Apple Music pays up to 10% more for Dolby Atmos. Is the mix worth it for an independent release? https://wearethemusicmakers.co/news/2026/08/apple-music-dolby-atmos-spatial-bonus-worth-it Apple Music weights plays of tracks available in Spatial Audio at 1.1 against 1 for everything else, whether or not anyone listens in spatial. The catch is that you can't fake the mix, and the maths only works for tracks with a lot of Apple plays. Sun, 02 Aug 2026 04:30:00 GMT We are the music makers workflowsapple-musicdolby-atmosspatial-audioroyalties